Hathway Selects World Leading NDS XTV™ Digital Video Recorder (DVR) Technology to Launch India’s First Cable DVR Service
Highlights:
- Hathway, India’s leading provider of digital cable
services, has chosen NDS
XTV™ Digital Video Recorder (DVR) technology to launch
advanced new digital
television services
- Hathway extends its lead in the Indian digital cable market
with the launch of its
NDS-powered Digital Video Recorder (DVR), providing advanced
pay television
features not previously available to Indian cable TV subscribers
- The first cable Digital Video Recorder (DVR) deployment
in India reinforces NDS
as the market leading DVR solution provider with more
than 10.4 million NDS-enabled
DVRs deployed around the world
MUMBAI, INDIA and HONG KONG – February 19, 2008 – NDS,
the leading provider
of technology solutions for digital pay-TV, today announced that
Hathway, India’s
leading cable TV services company has selected NDS XTV™ Digital
Video Recorder
(DVR) technology to launch India’s first cable DVR, a milestone
which will dramatically
enhance the viewing experience for its subscribers. The new XTV
DVR solution will be
deployed during 2008, and will give subscribers ultimate control
over what they watch
and when they watch it.
In partnership with NDS, Hathway can now deliver a compelling
combination of
broadcast and On-Demand digital television to Indian cable
subscribers. The NDS XTV
DVR solution offers Hathway subscribers unparalleled user functionality
now and in the
future with the ability to support advanced features and future
services including Series
Linked TV shows and push Video On Demand.
World market leading NDS XTV allows subscribers to pause,
record, play back, rewind
and fast forward their broadcast cable TV channels for viewing
when they choose.
Viewers can record one program while playing another, or record
both simultaneously.
Unparalleled usability is enabled through viewers ability to
build and manage their own
personal playlist easily via Hathway’s existing NDS Advanced
Electronic Program
Guide (EPG).
With NDS’ support, Hathway is building digital infrastructure
of the highest quality to
offer a superior television viewing experience to Indian households.
Hathway’s vision is
to be a single point access provider, bringing the converged
world of information,
entertainment and services into the home and workplace.
Announcing this important development in Hathway’s strategy,
Mr K Jayaraman,
Managing Director and Chief Executive Officer, Hathway, said: “Hathway
is focused on
its strategy to be the best in whatever we do by offering a
full range of integrated cable
TV services across the nation. With fiber optic backbone and
state-of-the-art distribution
infrastructure, we bring the digital age to viewers through
cable, transforming the way
they receive information and entertainment. The launch of NDS’ XTV
DVR services is part of our ongoing strategy to offer consumers
in India the very best pay television
services in the market.”
Ms Sue Taylor, Vice President and General Manager of NDS Asia
Pacific said:“Hathway’s decision to expand their
NDS solutions suite to include NDS XTV is a
validation of the technology leadership of NDS and recognition
of the significant
investment in NDS’ capabilities in India over the past
eight years. Hathway’s NDS XTV-powered
DVR will radically enhance the way its subscribers are able
to view content.
We are proud to be part of this new frontier in Indian cable
and to assist Hathway in
delivering the latest world-class digital and interactive entertainment
services to their
subscribers.”
About NDS
NDS Group plc (NASDAQ: NNDS), a majority owned subsidiary of
News Corporation, supplies open end-to-end digital technology
and services to digital pay-television platform operators and
content providers. See www.nds.com for
more information about NDS.
About Hathway
Hathway is the media, entertainment, networking and broadband
Internet arm of The
Rajan Raheja Group. The Group has diversified interests in
a multitude of businesses
with great emphasis on being market leaders in their respective
areas. See www.hathway.com for more information about Hathway.
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